Moira chooses to challenge the cycling industry:
The cycling product industry is very much male dominated from a manufacturing perspective, but I have met many inspiring women who have had great ideas for products and services for this market and have successfully commercialised them. So, if we can raise awareness and motivate more women to get bring their ideas forward, we can support them to get them to market. Let’s have more of a “can do” attitude!
Alex chooses to challenge the cycling industry:
I want to challenge the lack of representation of females in the Industry as there really seems to be a lack of exposure to women led business in the cycling and outdoors industry. It would be great to see a wider representation of women and the role they play in the Industry, whether its within some of the larger brands or women like me who run their own businesses from mechanics to journalists and entrepreneurs.
For me there should be no barriers for anyone wanting to get involved in the cycling Industry whether that’s as career or as a hobby.
Lesley chooses to challenge the cycling industry:
I want to raise awareness that there are so many opportunities in the cycling industry for women and I want to help facilitate this through my work at MTBCOS. Furthermore, I want to challenge industry to be more inclusive and increase the number of women working in diverse roles within this sector.
Pamela chooses to challenge the cycling industry:
The engineering and manufacturing aspects of cycling have traditionally been male dominated. I want to challenge this as there are many talented female engineers and innovators. I am involved in the Women in Science and Engineering Group which looks to promote and support females in this exciting career path.
Karen chooses to challenge the cycling industry:
I want more women to feel bold and brave in the world of mountain biking, it took me long enough to bite the bullet and just go for it! Whether that’s applying for a new role within the industry, starting up your own business or even just simply finding more people to go riding with in your local scene, it feels great to know how many more likeminded people there are just like us! Thanks to the work of MTBCOS and DMBinS they open the doors for future talent and give so much encouragement and support along the way. I want to challenge all industries, specifically the mountain bike industry whether that’s in manufacture or media to include more women in their workforce and lets see more women entrepreneurs within the industry too!
I can’t wait to build a team of confident and happy workers in the coming years, with women and men being given some fantastic opportunities to be involved within our amazing mountain biking scene here in Scotland.